[A7VXIS18] Comparative study on the opinions of managers of sport organizations in Timis and Arad Counties regarding aspects of sports management and marketing

MICLĂU Oana[1]NAGEL Adrian[2]

[1] Student at Physical Education and Sports Faculty , West University of Timisoara, e-mail: (oana_miclau@yahoo.com)

[2] Associate Professor, Physical Education and Sports Faculty , West University of Timisoara

Abstract

The aim of this research was to find out the opinion of managers of sport organizations that could offer a perspective regarding the design and implementation of a new social entity that gets involved in sport and sports industry. Materials and methods: as a method we used a questionnaire with 16 closed-ended questions; in the case of 2 questions the respondents could fill out their own answers. The questions were related to the structure and management of sport organization and are centered on the fundamental concepts of management, human resources management, financial resources management and marketing. The research regarded the sport organizations in Timiș and Arad Counties. 25 managers from Timiș County and 23 from Arad County responded to the questionnaire. Results: By analyzing the answers given to the questions we were able to form clear opinions regarding choices for the future of private, public or state sport organizations. The answers to our questionnaire made possible the comparison between the managing opinions in sport organizations from Timiș and Arad counties. Therefore, we were able to observe their tendencies and their offer towards initiation or towards performance in different sport branches for children, and towards the maintenance, therapy and rehabilitation for adults. Conclusions: following our analysis of the questions regarding fundamental characteristics of sport organizations’ management, human resources management, financial resources management and marketing, we observed that there are major differences between the visions of different managers of sport organizations in Timiș and Arad Counties.

Key words: management, sports for all, recovery, sports organisation

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